Consolidating Fragmented Data to Drive Margin Expansion for a PE-Backed CPG Brand
Consolidating Fragmented Data to Drive Margin Expansion for a PE-Backed CPG Brand
The Starting Point
RoC Skincare, a PE-backed skincare CPG brand, was planning and reporting very heavily in spreadsheets. Data was fragmented across multiple ERPs, retailer EDI feeds, and 3PL partners — with no unified view of the business. Without a complete picture of cost to serve, profitability by SKU and customer was invisible. Pricing, ranging, and inventory decisions were being made on incomplete information.
Our Approach
The KINETIQ team unified RoC's commercial and operational planning — connecting ERP systems, retailer EDI data, and 3PL feeds into a single governed data layer. On top of that foundation, we built PVMC and profitability analytics by SKU and customer, replacing manual spreadsheet workflows with live, decision-ready reporting. We added inventory analytics and sales forecasting capabilities to give the planning team a reliable forward view of the business.
The Impact
Enabled SKU and customer rationalization to expand EBITDA margins. Replaced fragmented, manual reporting with unified visibility across ERPs, retail partners, and 3PL operations. Delivered sales forecasting and inventory analytics to support better planning decisions and improve supply chain resilience.
Use your team's tracked time to plan budgets, spot risks early, and stay on target.
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Every week of delayed decisions, manual coordination, and fragmented data has a cost. Let's show you exactly where you're losing value — and what it looks like when you close that gap.